Wishing you a great start to 2026! We had a banner year for EZLynx, winning eight major technology awards and, most importantly, delivering major product changes that empower agencies and reclaim lost time.
As we step into 2026, we’re building on the progress of the last several years and reimagining what agency productivity means.
For years, our vision has been clear: to be the most productive “employee” in your agency. Imagine every producer, CSR, and owner supported by a tireless, intelligent teammate that never sleeps, never forgets, and always has your back. An AI-powered teammate that handles repetitive, time-consuming tasks, giving you more control over where you spend your energy. Whether that is dedicating more time to building relationships with prospects, providing human connections to your customers, or spending time in your community. That’s the future we’re building toward. This year, that vision accelerates with a renewed commitment to solving the challenges you face every day.
Listening, Learning, and Leading
Your feedback has always shaped our roadmap. From the annual Voice of the Market survey to conversations at Applied Net and other industry events, you’ve told us what matters most: reducing manual work, improving rating workflows, and making commercial growth less complex.
For many agents, the operational load entering 2026 is higher than ever. Teams are stretched thin, doing more work per account even as carrier profitability stabilizes. Agents are asking for fewer steps, not simply extra tools.
That’s why our product improvements are focused on eliminating friction and simplifying your workflow. We want to support an agency’s ability to scale without sacrificing personalized connections, and that is where we are focusing.
The Big Leap Forward
2026 is a pivotal year. With market demands and customer expectations rising, we’re putting AI-powered automation at the core of EZLynx. Imagine an AMS designed to anticipate your needs, reduce repetitive tasks, and keep you in control.
These capabilities aren’t far off. They’re becoming reality. We prioritize keeping people involved in every AI advancement. AI will speed up your work, but decisions stay with you. At EZLynx, we’re committed to taking on the work that slows teams down, so you can regain control over how you spend your time.
That vision translates into very practical investments across the platform this year.
Where We’re Investing in 2026:
AI-Powered AMS
We aim to embed intelligence throughout workflows, reducing manual data entry, simplifying tasks, and cutting down the time agents spend collecting information to answer questions. We’re focused on the areas that cost agencies the most time and working to reduce them by half.
Accelerating Commercial Growth
Building on our simplified commercial submission workflow, we will add instant quotes and collaborative tools that enable agencies to write more business profitably and with less complexity. Since servicing can take time away from growth, we are also focusing on improvements to streamline certificate workflows.
Exceptional Personal Lines Rating
Comparative rating is at the heart of the independent insurance agency. Any friction we can remove from the personal lines business model accelerates growth and translates directly to increased profitability. We’re accelerating personal lines quoting by enriching data entry with improved access to property information, data prefill options, standardized question sets, an expanded carrier panel, and fields tailored to evolving carrier requirements.
Advancing the Platform
Modernized financial tools and hardened AMS capabilities strengthen the foundation your agency relies on every day. Ongoing simplification of accounting, customizable workflows, improved eSignature processes, and additional intelligence around financial management ensure the system evolves as agency needs evolve.
Elevated Client Engagement
Modern, meaningful engagement with insureds sets agencies apart and drives retention. Multilingual support, enhanced messaging, and more personalized communication help agencies connect with clients in their preferred method.
Why It Matters
Our goal is simple: to help your agency do more with the people you already have, without adding pressure, headcount, or complexity. Our heritage is quoting. Our future is intelligence that works alongside your team to make everyday work easier.
We’re building an AI-powered teammate that handles repetitive, time-consuming tasks, giving you greater control over where your time and energy go. That means more focus on building relationships with prospects, delivering real human connection to your customers, and staying involved in the communities you serve – while the busywork happens quietly in the background.
2026 is where that vision accelerates. It’s a renewed commitment to solving the challenges you face every day with smarter, more intuitive tools designed for the realities of running an agency. The future of agency productivity is here, and it starts now.
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Brenna Johnson
SVP of Product Management, EZLynx
Brenna Johnson is passionate about leveraging technology to solve business problems for independent insurance agents. As SVP of Product Management, she leads the EZLynx product team and is responsible for the overall strategy and direction of the EZLynx Platform.