These days, it’s essential for your agency to incorporate text messaging into the way it does business. Did you know 97% of adults in the US own a cell phone? People love to text; SMS is the most used data service in the world. Consumers spend more time texting than doing almost any other activity, including going on social media and watching videos. Not to mention, the average response time for a text is just 3 minutes, 60 times the response rate of email. That’s why businesses that want to keep growing and thriving are leaning into text messaging, offering customers the chance to reach out to them via SMS.
An Industry-First Solution
Before now, there was no way for insurance agents to leverage insurance shoppers’ love of text messaging for large-scale prospecting, but Quote By Text lets you do just that. Quote By Text helps agencies stand out from the competition and win more business with a progressive industry-first solution that leans into customers' preference for the ease, simplicity and convenience of text messaging. With Quote By Text, you can meet clients where they are (on their phones) with an easy system for kicking off quoting and collecting the relevant customer data to deliver a quote, all via text.
How It Works
Quote By Text is simple and intuitive, even easier than delivering a quote online. To start the process, a customer texts a key phrase like “covermycar” to your agency’s dedicated text messaging number. The great thing about this system is that you can advertise this fast quoting and key phrase anywhere, including on billboards, emails, social media, radio, and TV. All your prospects need is your agency phone number and that key phrase to get their quote.
Once prospects have reached out, Quote By Text engages in a conversation with the consumer via text messaging, gathering information until it has enough data to offer quotes from providers. The system returns the three lowest quote results so that clients can get the best rate on the market. Straightforward prompts also make the whole interaction simple and familiar to customers, reinforcing your agency’s accessibility and openness to communication to get the client relationship off on the right track. Of course, throughout this entire interaction, a record is automatically saved to EZLynx®, providing a valuable lead for your insurance agents.
Leveraging EZLynx Capabilities
Quote By Text leverages three powerful capabilities of EZLynx; our enterprise-grade rating engine, automated driver and vehicle lookup, and our natively embedded Text Messaging solution. Quote By Text’s integration with EZLynx Rating Engine™ means real-time access to rates from 330 carriers across 48 states, and driver and vehicle lookup streamlines this portion of the process to a quick series of numeric selections. Because EZLynx already has a natively embedded text messaging solution, you leverage the same familiar tool and phone numbers you're already using to stay in touch with your valued clients.
How to Get Started
We’re filling the gap between how insurance shoppers want to interact with agencies and the technology that exists today. Quote By Text is truly ground-breaking and represents our continued leadership in the personal lines comparative rater space. Quote By Text will deliver a brand-new channel of quality prospects to you by attracting insurance shoppers who prefer to find coverage options through the ease and simplicity of text messaging. By offering the impressive convenience of quoting via text, your agency will be able to stand out from the competition, win more business, and grow.
Check out Quote By Text in the EZLynx Rating Engine today.