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What’s New in EZLynx April 2025

Simplified Lead Importing

  • Updated import screens get bulk leads ingested, qualified, and into the sales funnel as quickly and smoothly as possible.
  • When leads match applicants already in your system, a prescribed intake identifies duplicates to prevent them from cluttering your active funnel.

Text Messaging Personalization

  • We’ve added dynamic personalization to text messaging. Autofill customer-specific content like name, preferred nickname, or assigned producer for automated and one-off texts alike.
  • Personalize messages to drive better results with clients, while saving time across your agency.

Policy Management Enhancements

  • A new Cancel Rewrite transaction type improves reporting and streamlines commissions for policies that were canceled and rewritten with another carrier.
  • Prefill for Agency Form Templates has been expanded to include personal auto and home policy details like vehicles, drivers, and homeowner coverages.

Learn more about these and other features of this release